Expansão da viticultura no estado de Goiás

Abstract

Objective: To analyze the current scenario of viticulture in the State of Goiás, identifying the main factors driving its recent expansion and the challenges faced for the sector’s development. Methodology: This qualitative-quantitative, descriptive, and exploratory research consisted of a field survey conducted via a semi-structured questionnaire applied to local viticulturists, using Microsoft Excel software for data organization and descriptive statistical analysis. Results: The mapping revealed a growing sector driven by young vineyards. Although the activity is concentrated in small areas of up to one hectare due to high initial costs, it is strengthened by the diversification of cultivars such as Syrah and Niágara Rosada, besides the strong insertion of regional wine tourism. Marketing based on direct sales guarantees better financial margins for producers, justifying the optimism of 66.7% of the respondents who intend to expand their crops within the next five years. Final considerations: It is concluded that goiano viticulture shows recent expansion, being distributed across several regions and demonstrating promising socioeconomic viability in the state.